Sorry! We can't seem to find what you’re looking for.
Latest Curve Fashion
The Christmas Countdown is on!
Price Promise
Want To Become A VIP?
Online Gift Cards Now Available!

Celebrating 26 Years Of Yours Clothing


back to blog

It’s our birthday!


As we celebrate our 26th birthday, we reflect on just how far we have come as a business and what’s in store for the future of Yours Clothing. From our founders story to the growth of Yours and the fun things we’ve done on the way, you can read it all here. Remember; none of it would be possible without you, our customer!

How Did Yours Clothing Start?

Founded by Andrew Killingsworth 26 years ago, Andrew worked on a local stall buying and selling women’s clothing. After buying a collection of plus size womenswear that happened to fly off the shelves, Andrew quickly recognised the demand for plus size clothing, and set up the plus size retailer we all know and love: Yours Clothing.

How Have We Grown?

More Stores & Expanded Head Office

Here at Yours, we are continuing to grow each day. From humble beginnings on Andrew’s market stall to becoming one of the fastest growing international plus size retailers, we have opened 166 stores throughout the UK, Ireland and Germany, with more set to open in 2020.  In early 2019, we relocated our head office and warehouse to accommodate for our growth and expansion. We also built two new studios that can hold up to three model shoots, as well as all the still life and mannequin shots that are required on a day to day basis.


Bigger Clothing Sizes & Ranges Available 

Not only have we expanded our head office location and opened more stores, but we have increased the availability of our plus size women’s clothing sizes too. Historically, our products would stop at a size 36, but we are now introducing size 40 to more of our styles. And sizing isn’t the only thing changing around here – we are broadening our Limited Collection brand for the ladies who like to break the boundaries.

Why & What Makes Yours Clothing Different To Other Plus Size Retailers?

We Fit With You In Mind

Dedicated to creating plus size clothing that not only fits but flatters too, we have a specialist team of buyers and garment fit technologists that are experienced in ensuring every item we sell is of the best quality, ethically sourced and of course, designed specifically for the plus size body shape. Whether it’s t-shirts with a dipped hem or a longline top for that little extra coverage, everything has been designed with your curves in mind.


We Listen

As a company, we listen to what you say and we react to it. You’ve asked for sustainable clothing, so in the coming months we are launching a sustainable clothing collection consisting of some of your favourite styles made from organic cotton. Make sure to keep an eye out!

We Embrace YOU

We know who our customers are and that we wouldn’t be where we are without them, which is why for the past five years we have held our annual ‘Face of Yours’ competition. This allows you, our customer to apply to be the face of Yours Clothing for an entire year, getting involved in shoots and regular campaigns.


What We Believe In

We believe that no matter what size, shape or age you are, you deserve fashion that makes you feel as good as you look. We are on a mission to ensure that each and every woman feels confident and proud enough to wear what they love and embrace their curves.


Our Core Values: 

Fit & Flatter: Our in-house team fit our garments on real plus size women so we can ensure that they flatter your shape in the best way possible.

Quality: From the fabrics we select to the trims and extras, no short cuts are taken in ensuring only the best quality at the lowest price.

On-Trend: We are not just here for the everyday essentials, we tap into each trend we know you’re going to embrace and incorporate it in the styles we know you love.

Great Value: We have established great relationships with our suppliers, meaning our costs are kept to a minimum whilst providing you with the best quality clothing at affordable prices. Plus, with our ‘all sizes one price’ philosophy – we make sure that whatever size you are, you’re getting great value for your clothing.

Service: We have hundreds of very friendly store staff that are passionate in helping you find whatever it is that you are looking for. Don’t forget, our head office based customer service team are on-hand 7 days a week to resolve any issues too!

What Does The Future Hold For Us?

Ever-growing, we are set to open even more stores this year. Our head office and warehouse is growing rapidly and we are going to be buying more of what you love, offering more money-saving deals and continuing to be the brand you can rely on.

Not forgetting BadRhino, we will continue to grow our menswear brand and welcome more brands and new in styles in sizes ranging from L to 8XL.

Here’s to the next 26 years (and more!)

Whilst you’re here, don’t forget to check out our latest clothing and trends:

New In 


blog signature